Viewing entries tagged
Asheville wedding videographer

Edy + Andy // Floral Paradise Wedding FIlm

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Edy + Andy // Floral Paradise Wedding FIlm

Kathryn! I’ve watched it four times since I got your text and checked my email. It is so amazing. You are amazing and so beyond talented. Thank you so much omg I’m at a loss of words.
— Edy+Andy

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Eva + Steven // Blue Ridge Parkway Elopement

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Eva + Steven // Blue Ridge Parkway Elopement

Oh My gosh Kathryn,
Our video is amazing and we love it!!!!!!!
Thank you for making our special day last forever!!!
Your work is incredible and so stunning
— Eva + Steven

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Why I offer RAW footage to my couples

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Why I offer RAW footage to my couples

Evergreen Era Films at work

What is RAW footage?

RAW footage is all of the unedited video files, straight from the camera. It does not include any post production work like color grading, stabilization, slow motion, etc.


So here's the thing - I started out my career as a photographer. And as a photographer, providing the unedited photos to your clients would be the silliest thing. It would, in theory, be a "worse" version of the final image. Pointless right?
When I began shooting video I took this idea with me. My first year in business I didn't offer RAW footage at all and I also couldn't understand why any other videographers would give away the unedited footage they took. I truly thought that as a creative, we should only provide our best work to our clients. Therefore the unedited footage is just the first step of the process - why would I ever give someone that?

But, with time and experience comes new knowledge, and for this I am very thankful.

Throughout that first year of business I started to notice that I continually had some footage that didn't quite fit in the stylized short films I created for my couples. They wouldn't fit for many reasons including things like the clips being too long, not fitting with the flow of emotions I was creating, or simply not having enough time to include them in amidst everything else.

I began to realize that these moments are things that a couple might really enjoy having to remember their day by. Even though they aren't perfect, when it comes down to it, they are their memories, plain and simple. I set my ego aside as a creative and decided that this was a service I could provide to better care for my couples and to more fully preserve their wedding day experience. Plus I still get to create the beautiful, flowing, emotional films that I'm proud of. In my opinion it was a win-win choice.

 

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Here's a response I got from one of our brides:

I wanted to holla out and let you know that we went through our raw footage drive yesterday and are so grateful we have a copy of these clips! They are all like little home movies of our day, and they go so much farther beyond the cinematic film + all of our photos to really give a peek into the vibe we were in on our day. Thank you once again for sharing your gift with us, and for giving us this immortalized look at the happiest day of our lives to cherish and re-live forever <3
— Kat

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Kelsey + Alex // Downtown Asheville Wedding Film

You. Nailed. It!!!! I’ve watched it twice and cried both times!!! I am going to share it. I am so in love with it. Thank you SO much!!! We were just watching it for the 3rd time! He loves it!! Alex is so thrilled with the dancing! We are dying laughing. It makes me feel like I’m standing right there!!! I can’t wait to see more haha. It’s perfect!
— Kelsey + Alex

It's probably pretty apparent that I mainly film outdoor weddings. Nature is a big aspect of who I am and where I feel most connected to life. But, when you live in a place with 4 seasons and a couple wants to get hitched and party down with their family in December, sometimes you just have to let go a little and just go for it.

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Announcing: The Untamed Elopement Collective

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Announcing: The Untamed Elopement Collective

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The team of Kathryn Ray (me), Shannon & Andrew Horton from Fox & Owl Studio, and Stephanie Forshee of Little Wild Bloom


THE UNTAMED ELOPEMENT COLLECTIVE WAS FORMED OUT OF A DESIRE FOR MORE.

MORE CREATIVITY. MORE INDIVIDUALITY. MORE MEANINGFUL CONNECTIONS AND MOST IMPORTANTLY, MORE LOVE.

 We are a group of creatives that trust, work best with, and love the heck out of one another. We respect, value and honor each other's art. We find that our hearts come alive in elopements. They allow us to get to know our couples on a deeper, more personal level and, in turn, provide us the time and creative freedom to make our best work. 

For our couples, we believe in the beautiful space eloping provides, allowing you to embrace the day more fully.  We are eager to encourage you to willfully let go of expectations and do what fits your unique relationship. We want you to throw traditions to the wind and embrace your authentic selves. We want to take the weight of planning off your shoulders and let your focus on the purpose of your marriage.


Above all else, we want you to be surrounded by a community of people during your elopement day who aren't just doing their job, but people who genuinely care for you. We will be there to cheer you on, help you get dressed, pour you a glass of champagne and shed a few happy tears right alongside you. We want to be there for you every step of the way.

We hope that you walk away from your ceremony filled to the brim with love and ready to begin your newest adventure.

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Melissa + Josh // Asheville Elopement Film

Thank you once again for everything. The film was just out of this world. I have cried each time I’ve watched it. When I shared the link with my mother, she called me crying. It will forever be something we treasure. Thanks to you, we will be able to relive that day and feel all of the emotions we felt.
— Melissa + Josh

Elopements are where my heart comes alive. They are where I feel the most creative and the most connected to my couples. We are able to have so much time together to celebrate life and love and spending a lifetime with an incredible partner. There is space for all the things a couple wants to feel or needs to experience during that day, which in turn allows me to capture moments and connections I wouldn't otherwise be able to.

We did a styled shoot with Melissa and Josh a while back, and they loved it so much they decided to actually elope in a similar way. Just the two of them, myself, Shannon and Andrew from Fox & Owl Studio, sharing laughs, eating cake, popping champagne, and romping around in the golden woods we love so dearly.

I'll be manifesting my goal for many more elopements like these in 2018

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Why Wedding Vendors Should Stop Commenting on the Looks of their couples

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Why Wedding Vendors Should Stop Commenting on the Looks of their couples

This is going to be tough for a lot of people to hear...
But it's time for me to share an observation that I think needs to change.

Statements like "Aren't they beautiful?",  "Look how gorgeous", "These two are babes", "They are the freaking cutest", are overwhelmingly common these days in relation to wedding or elopement photos. You know you've seen it, you might have even done it yourself. But here's why I think you should think twice before you combine statements like that - especially with the photos of white, hetero, thin couples.

First things first: I'm a firm believer in the power of language. The words we use and don't use form our cultures and alter our perceptions. I don't believe "free speech" is at stake due to the compassion it requires to use inclusive and connective language rather than destructive and divisive words. The fact that we have politically correct terminology is proof that we are moving forward as a culture to recognize the variance in the human experience and are purposefully sensitive to the weight of that change. Free speech to me does not mean you can say whatever the heck you want and that political correctness is holding us back from saying the "honest" things. That is hate speech.

So now that that's clear - let's talk about beauty.

The media is a mix of visual imagery and words, and therefore could have an even more powerful effect on culture than just words. This is what we are a part of every day as wedding vendors on social media now - we are creating the culture around weddings with our images and our words.

So when we post pictures of white, hetero, thin couples and mainly focus on their looks, all we are doing is perpetuating the long-held and incorrect belief that people who look like that are the most beautiful.

If that's what your clients mainly look like, do you really believe that to be the truth? I doubt you do, and I hope you don't. If you do, I don't know how to reach you quite yet... So mainly, I'm sure it's really nothing you've ever thought of before because that's all you've ever been taught and shown in media. Plus it's easy to just talk about surface level looks when we want to post a picture of something we just created, right? We want to share it with the world and we think it's beautiful, what does it hurt? But I'm asking you to think a bit harder about what your putting out there and it's effect on people.  At this point I'm practically begging it, because the fact that there is only one magazine I know of that makes it a priority to talk about all aspects of the wedding day other than looks AND includes couples of all colors, shapes, sizes, and looks is proof that we are still in a standstill on beauty expectation in the wedding industry.
Shouldn't weddings, a celebration centered around love and connection be inclusive to all people?
(Shoutout to Catalyst Wedding Co. - I'm so thankful for you!)

So, what can you do?
For a start, instead of talking about the visual aspect of a couples wedding, talk about what they said, how they acted, moments that connected with you - literally anything else. I honestly think it would be better to just say nothing at all rather than comment on their looks.
If you want to go further, make diversity in your portfolio a priority.

Our words and our images are powerful - why don't we try and use them as a force for good instead of perpetuating the same self-deprecating and unrealistic standards our consumeristic culture has been pushing for so long now.

Inclusivity, self-love, and connection are well worth it, I promise you.
 

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